June 05, 2009

Eco-Car Battles Shift Gear

Toyota Motor Corp's Prius hybrid took the top spot in the May ranking of new car sales and Honda's Insight hybrid took third, according to data released by the Japan Automobile Dealers Association.

Mitsubishi Motors Corp began producing the iMiEV at its main plant in Okayama Prefecture, becoming the world's first carmaker to mass-produce a practical electric vehicle for general consumers. Fuji Heavy Industries Ltd will begin deliveries in Japan of its newly-developed electric car from late July. Nissan Motor Co. also aims to release an electric-powered vehicle in 2010.

With government incentives, tax breaks and consumers' predilection for fuel-efficent vehicles, Japanese car-makers are now in the middle of an eco-friendly race.

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